
Bintan Triathlon
Five months of full-service digital: 2.2× website traffic, 4× total reach, and 10× engagement for race weekend.
2.2×
Growth in Traffic
4×
Increase in Total Reach
10×
Increase in Engagement
+14.8%
Net Follower Growth
A look at how we plan, buy, and optimize for brands across categories, and the lift we delivered.

Five months of full-service digital: 2.2× website traffic, 4× total reach, and 10× engagement for race weekend.
2.2×
Growth in Traffic
4×
Increase in Total Reach
10×
Increase in Engagement
+14.8%
Net Follower Growth

Nineteen months of always-on mobile user acquisition cut cost per action by 52.5% while driving 495K+ installs.
-52.5%
CPA Decrease
495K+
Installs
16.48%
Event Progressions
4.91%
Monthly Improvement

Premium in-stream video for the Enhance Flight Experience campaign delivered 11.6M+ completed views at a 20.31% VTR.
57.3M+
Impressions
11.6M+
Completed Views
125K+
Clicks
20.31%
VTR

Five months of app store optimization lifted organic installs 31% and took the store rating from 3.4 to 4.8.
+31%
Organic Installs
3.4 → 4.8
Store Rating
+20%
Revenue

GG De Luxe held a 1.00% CTR at full scale: 253K+ clicks across 25.5M+ premium impressions on mobile and desktop.
25.5M+
Impressions
8.5M+
Reach
253K+
Clicks
1.00%
CTR

The Intense Blue campaign reached 30M+ people with 90.9M+ impressions on premium and property publishers.
90.9M+
Impressions
30M+
Reach
166.7K+
Clicks
0.42%
CTR

Interactive HTML5 rich media drove a 1.05% CTR: 62K+ clicks from 6M+ impressions on premium APP and WEB inventory.
6M+
Impressions
2M+
Reach
62K+
Clicks
1.05%
CTR
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