Gudang Garam
DISPLAYHTML5GONET

Gudang Garam

GG De Luxe held a 1.00% CTR at full scale: 253K+ clicks from 25.5M+ premium impressions across mobile and desktop.

GG DE LUXE · PROGRAMMATIC VIA GONET

25.5M+

Impressions

Served exclusively on premium APP and WEB inventory.

8.5M+

Reach

Unique users reached across mobile and desktop.

253K+

Clicks

Click-throughs across all formats.

1.00%

CTR

Sustained at full campaign scale.

CHALLENGE

Scale usually costs engagement: the wider a display campaign goes, the faster click-through decays. GG De Luxe needed both, mass reach across mobile and desktop, without the CTR falling off.

SOLUTION

We ran the campaign through GoNet across premium publishers only, combining standard banners with interactive HTML5 creative, on both mobile and desktop.

RESULT

The campaign reached 8.5M+ unique users with 25.5M+ impressions and 253K+ clicks, holding a 1.00% CTR at full scale.

How it was built.

Ad format
Standard Banners & HTML5
Placement
Premium publishers, APP/WEB
Devices
Mobile & Desktop
Publishers
23
Platform
GoNet DSP

CHANNELS USED

Programmatic DisplayHTML5GoNet DSP
Camel
PROGRAMMATICDISPLAYGONET

Camel

The Intense Blue campaign reached 30M+ people, with 90.9M+ impressions served exclusively on premium and property publishers.

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