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Notes from the
trade desk.

Working theories, guides and field notes from buying media every day across Indonesia and Southeast Asia.

Curved digital billboards showing ads above shops at Piccadilly Circus, London, on an overcast day
FEATUREDProgrammatic

Programmatic advertising in Indonesia: a plain-language guide for brands

How programmatic buying works, the vocabulary you'll hear in a media plan, and the questions worth asking whoever buys your media, including us.

GMT

Go Mobile Team

Oct 29, 2026 · 5 min read

Curved digital billboards showing ads above shops at Piccadilly Circus, London, on an overcast day
Programmatic

Programmatic advertising in Indonesia: a plain-language guide for brands

How programmatic buying works, the vocabulary you'll hear in a media plan, and the questions worth asking whoever buys your media, including us.

GMT

Go Mobile Team

5 min read

Close-up of the ChatGPT start screen on a laptop, listing examples, capabilities and limitations
Industry

ChatGPT now sells ads in Indonesia. The answer is still worth more than the ad slot.

OpenAI switched on ChatGPT Ads in Indonesia on 23 September 2026. Here's what launched, who sees it, how to buy it, and what we'd do with the first rupiah.

GMT

Go Mobile Team

5 min read

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