ASOORGANICAPP
Lion Parcel
No paid installs, no shortcuts: five months of app store optimization lifted organic installs 31% and took the store rating from 3.4 to 4.8.
PROGRAMMATICVIDEOGONET
Singapore Airlines
The Enhance Flight Experience campaign put premium in-stream video in front of the right audience: 11.6M+ completed views at a 20.31% VTR.
ENHANCE FLIGHT EXPERIENCE · PROGRAMMATIC VIA GONET
57.3M+
Impressions
Video impressions served across premium publishers.
11.6M+
Completed Views
Viewers who watched the ad to completion.
125K+
Clicks
Click-throughs to campaign destinations.
20.31%
VTR
View-through rate across the full campaign.
CHALLENGE
A premium airline needs premium attention: the Enhance Flight Experience story only works if people actually watch it, in full, in brand-safe environments worthy of the brand.
SOLUTION
We ran the campaign as programmatic video through GoNet, our in-house DSP, placing in-stream video exclusively across a curated set of premium publishers, with completed views as the success metric.
RESULT
The campaign served 57.3M+ impressions and delivered 11.6M+ completed views, a 20.31% view-through rate, plus 125K+ clicks from viewers who wanted more.
How it was built.
- Ad format
- Video Ads
- Placement
- Premium publishers
- Publishers
- 15
- Platform
- GoNet DSP
CHANNELS USED
Programmatic VideoGoNet DSPPremium PublishersReady to reach the right people?
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