DISPLAYHTML5GONET
Gudang Garam
GG De Luxe held a 1.00% CTR at full scale: 253K+ clicks from 25.5M+ premium impressions across mobile and desktop.
HTML5GAMIFIEDEXPANDABLEINTERSCROLLERDCO
Rich Media & HTML5
Interactive, code-based ads engineered in-house for maximum engagement.
6×
vs Standard CTR
27s
Avg Engagement Time
4d
Avg Build Time
IAB
Certified Builds
What this service actually delivers.
Our in-house HTML5 creative studio designs and builds gamified banners, expandable units, interscrollers, and scratch-to-reveal mechanics from scratch. Every unit is engineered to IAB specs, mobile-optimized, and built to work across all major ad servers. No off-the-shelf templates. Every build is bespoke.
What's under the hood.
Gamified Units
Scratch-to-reveal, spin-to-win, quiz mechanics, and mini-games. Interaction rates 5–8× standard display benchmarks.
Expandable Banners
Two-stage expandables with animation. Panel expands on click or hover to reveal product detail, video, or interactive content.
Interscroller & Adhesion
Full-screen interscroller and sticky adhesion units for mobile web. Highest viewability rates in the format library.
DCO Integration
Dynamic Creative Optimization: feeds, localization, A/B variant testing, and weather/time triggers all built into the HTML5 layer.
Cross-Server Compatible
Built to spec for CM360, GAM, Xandr, The Trade Desk, and all major ad servers. MRAID + VPAID certified.
Fast Load
All units engineered under IAB polite load limits (200kb initial). Zero CLS, zero layout shift. Tested across iOS Safari, Android Chrome, and in-app webviews.
Every format, built in-house.
Interactive previews of our most popular HTML5 ad formats. Every unit is built from scratch, no templates.
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Auto-scrolling
Need a custom format?
We scope and build bespoke HTML5 units for any brief. Typical turnaround: 4 working days.
From brief to live.
01
Brief & Concept
We receive your creative brief, brand assets, and campaign objective. Our creative team proposes 2–3 interaction concepts with effort estimates.
02
Design & Prototype
Figma storyboards signed off before build begins. Prototypes shared via staging environment for client review on device.
03
Build & QA
HTML5 build in-house. QA across 12 device/browser combinations. Ad server tagging and tracking pixels integrated before handover.
04
Trafficking & Reporting
We traffic your rich media across placements and monitor engagement metrics: interaction rate, dwell time, expand rate, and secondary clicks.
See it in action.
Social Media Buying
Ready to reach the right people?
Tell us about your next campaign. We'll handle the strategy, the buying, and the proof it worked.