IN-HOUSE DSPEst. 2018

GONET

Our independent real-time bidding platform for APP & WEB traffic, connecting to 24 SSPs with AI-powered targeting and built-in brand safety, no third-party cookies required.

OpenRTB 2.5+24 SSPsAI TargetingPre-bid SafetyML Optimisation

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SSPs via OpenRTB

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Ad Formats

0yrs

In Operation

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Brand Safe Rate

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KPI Achievement

What GoNet does
that others can't.

INTELLIGENCE

AI Sensible Targeting

Full-page content analysis via computer vision. Real-time user profiling that adapts to intent and mood shifts, privacy-safe across WEB and IN-APP environments. No third-party cookie dependency.

  • →Page-level contextual scoring
  • →Behavioural intent signals
  • →Mood & sentiment detection
  • →Privacy-safe by design
BRAND SAFETY

Pre-bid Traffic Filter

Filters fraudulent impressions before they hit your budget. Every live bid is analysed against 3rd-party trackers and verification to protect brand safety goals, before the auction, not after.

  • →IAS + DoubleVerify integration
  • →Invalid Traffic (IVT) rejection
  • →Content category blocking
  • →Seller verification via ads.txt
PERFORMANCE

ML Price Optimiser

Machine learning predicts optimal bid prices in real-time, maximising impression value while keeping CPMs efficient across every placement and format.

  • →Bid price prediction per auction
  • →Win rate vs CPM trade-off model
  • →Placement-level value scoring
  • →Automatic floor optimisation
INSIGHTS

Reporting & Transparency

Full placement-level transparency. Every domain, every app, every placement, with real-time blocking capability and daily performance exports.

  • →Domain + app-level reporting
  • →Real-time campaign dashboard
  • →Third-party tag compatibility
  • →Custom attribution windows
SUPPLY

24 SSP Connections

Direct OpenRTB integrations with 24 premium supply-side platforms across display, video, native, and in-app inventory. No daisy-chain reselling.

  • →Xandr, Index, Magnite, Pubmatic
  • →OpenX, TripleLift, Sovrn
  • →In-app via IronSource, InMobi
  • →CTV via DistroScale, Beachfront
REACH

Cross-Environment

Unified buying across WEB, IN-APP, CTV, and OTT from a single DSP seat, with device-graph frequency capping to control reach across screens.

  • →Desktop + mobile web
  • →iOS + Android in-app (MRAID)
  • →CTV via VAST/VPAID
  • →OTT pre-roll and mid-roll

24 SSPs, direct OpenRTB.

GoNet plugs directly into 24 premium supply-side platforms over OpenRTB, including Xandr, Index Exchange, Magnite, PubMatic, OpenX, TripleLift, Sovrn, and Sharethrough, with in-app inventory via InMobi and IronSource and CTV supply through DistroScale and Beachfront. Every integration is direct: no daisy-chain reselling, no resold DSP seats.

Bid to impression in <80ms.

01

Bid Request

Publisher sends a bid request via OpenRTB 2.5+. GoNet receives up to 2.4B requests daily.

02

Pre-bid Filter

Request evaluated for brand safety, fraud signals, and audience match before entering the auction.

03

AI Bid Decision

ML model scores the impression opportunity and submits a calculated optimal bid price in real-time.

04

Ad Served

If bid wins, the creative is returned and rendered. Impression logged, attribution pixel fires.

Ready to reach the right people?

Tell us about your next campaign. We'll handle the strategy, the buying, and the proof it worked.